Why a Strong Mindset is the Foundation of a Successful Entrepreneurial Career
Grow Your Business, Not Your Inbox
It’s often the case that when one wants to start a business, they think it should begin with an idea and a that says, "The mind has a powerful way of attracting things that are in harmony with it — good or bad.” And it’s true. If you hit one obstacle in building your business and believe it’s a sign that you should give up now, you likely will. But if your mindset is focused on perseverance and success, you’ll keep at it.
Now, many words come to mind in association with an , recently shared with me that he considers the first act of greatness he ever completed to be “pulling himself out of the darkness of depression".
As he told me, “It took a great deal of inner work, but I now believe I needed to prove resilience and endure my bout with depression to get to where I am today. I know I can win against anything, which was a powerful shift in mindset for me.”
It’s a personal undertaking to assess one’s own limitations, but since the journey of entrepreneurship often entails coming up against these limitations, it’s best to assess them before you begin a company. See if there’s a coach or counselor you can work with to help you bust through the limitations, or even a mastermind group that can hold you accountable to your real visions of the future.Related: 4 Limiting Beliefs Sabotaging Your Business Growth
Do you have thick skin?
Rejections are just another obstacle that you’ll inevitably run into, whether it be your 36th “no” from a potential investor, an “I’m not interested” from a potential retailer or even a failed process of designing a prototype. We often hear the story of how Thomas Edison tried more than 10,000 times to create the lightbulb, but rather than giving up after so many failed attempts, his mindset turned 10,000 "failures" into “10,000 ways that won't work.”
Another story exemplifying the same persistence is the story of Sir James Dyson, the founder of Dyson vacuum cleaners. He tried in excess of 5,000 prototypes before perfecting his company's core design — and Dyson is still a frontrunning company today.
Begin to think of “no” as just a word. Better yet, shoot for thousands of nos in the spirit of Edison and Dyson. If you go into business thinking it will be a long string of yeses or bust, you’re in for a tough haul. Ultimately, your mindset is the only thing you can always control in entrepreneurship. Even the best-laid business plans will come up against moments that test your resolve and determination. Build a resilient mindset first, and you’ll be successful no matter what.